Security, availability, and confidentiality - independently audited to meet enterprise data protection standards.
ReactorCX powers loyalty programs where members don't just enroll — they return, engage, and grow in value.
Trusted by





ReactorCX is programmable. AI writes code. That combination collapses the complexity cost of enterprise loyalty configuration from weeks to minutes.
Explore RCX AIEncore unified over a hundred million members across four brands with zero downtime. Kevin Meiners and Emil Sarkissian take the main stage.
See the SessionEmil Sarkissian and Bill Hanifin on why architecture determines AI readiness in loyalty. Recorded live at the 2026 Loyalty Summit in Chicago.
Watch & ListenBuilt for real-time loyalty, complex enterprise ecosystems, and proven production scale across retail, fuel, hospitality, and financial services.
Members earn at the pump, redeem at checkout, and hit tier milestones mid-journey. ReactorCX responds in milliseconds across every channel, every time.
Enterprise loyalty touches every system in your organization. ReactorCX integrates into complex, multi-vendor technology stacks without forcing you into rigid program models.
Most platforms claim enterprise scale. Few have actually run it. ReactorCX has, across every industry, every promotion type, and every stage of the member lifecycle.
Seven capabilities. One platform. Everything your enterprise loyalty program needs to run, grow, and prove value.
One polymorphic activity model processes purchases, stays, play, bookings, reversals, and non-transactional events through a single extensible schema with deterministic, auditable execution.
BOGO, combos, streaks, challenges, mix-and-match, gamification, referrals. Linear Programming calculates optimal discount allocation across every item in a transaction, protecting margins in real time.
Two members can see the same campaign with completely different parameters based on their history. Real-time event signals fire the instant something happens, so your brand responds in the moment.
ReactorCX surfaces program performance at every level: member behavior, campaign outcomes, tier movement, partner attribution, and redemption patterns. Exportable real-time dashboards so your team stays current without waiting on reports.
ReactorCX integrates into your existing tech stack and partner ecosystem without replacing a single system. The more complex your stack, the more our 18 years of integrator experience shows.
When it's time to migrate, your program never goes dark. We run legacy and ReactorCX in parallel, replaying live production traffic until both systems match 1:1.
RCX Nexus isn't an AI feature added to ReactorCX - it's the next version of it. A new interface that makes complex configurations simple, with AI agents embedded directly inside your actual work.
Provides Flexible Modeling
Handles Complex Programs
Switch from Legacy Systems with Zero Downtime and Zero Risk. Guaranteed.
Loyalty Methods has been a crucial partner, providing a flexible platform and bringing an experienced team that has partnered well with BP to deliver on our initiatives with excellence and dedication.
Chief Product Officer & GM,
Digital Products, Mobility & Convenience, Americas, BP
They are experts in their space and provide excellent solutions, creativity and out of the box thinking.
Innovation Leader,
7-Eleven
LM’s focus on innovation, agility, and successful, seamless delivery has made a massive difference in our efforts.
Head Loyalty,
Martech & Consumer Ecosystems,
Western Union
Choose the best in class solution, team and process to get there.