Security, availability, and confidentiality — independently audited to meet enterprise data protection standards.
ReactorCX powers loyalty programs where members don't just enroll — they return, engage, and grow in value.
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The next generation of ReactorCX — reimagined interface with AI embedded in every workflow. Build campaigns from a plain-language brief, surface segments faster, and get insights where decisions get made.
Learn moreGap Inc. and Loyalty Methods take the main stage at CRMC 2026 covering loyalty, Fashiontainment, and what it means to move at the speed of culture.
Learn MoreForrester profiled 28 notable loyalty platform providers in their Q3 2025 report, including Loyalty Methods. Independent recognition of ReactorCX's fit for enterprise loyalty at real scale.
Read moreReactorCX is a real-time, API-first loyalty platform processing 2.6 billion transactions annually across retail, fuel, hospitality, and financial services, with response times in milliseconds and zero-downtime migration proven at scale.
ReactorCX was architected in 2018 for real-time loyalty at enterprise scale.
Members earn at the pump, redeem at checkout, and hit tier milestones mid-journey. ReactorCX responds in milliseconds across every channel, every time. No queuing, no lag.
ReactorCX runs promotions, tiers, rewards, gamification, and discount arbitration across retail, fuel, hospitality, gaming, and financial services on a single loyalty engine.
Every transaction generates a real-time signal. Your brand responds before the member walks out the door.
Enterprise loyalty touches every system in your organization. ReactorCX was built to integrate into complex, multi-vendor technology stacks and operate reliably inside them.
ReactorCX connects to your existing POS, ESP, CRM, CDP, and partner systems through a fully API-driven architecture, with proven integrations across 30,000+ locations.
Parallel specialized tracks, one team per domain. Each track moves independently so your program launches on a predictable timeline.
ReactorCX replays production traffic against your live system until outputs match exactly. Zero disruption. Zero data loss. Every time.
Most platforms claim enterprise scale. Few have actually run it. ReactorCX has, across every industry, every promotion type, every stage of the lifecycle.
Fuel forecourts, casino floors, hotel check-ins, retail registers. The same engine handles all of it — without degradation.
Built to scale, update, and stay live without interruption. Not retrofitted. Not patched. Built right.
One client has run continuously on ReactorCX for over six uninterrupted years. That is not a stress test. That is production.
Seven capabilities. One platform. Everything your enterprise loyalty program needs to run, grow, and prove value.
One polymorphic activity model processes purchases, stays, play, bookings, reversals, and non-transactional events through a single extensible schema with deterministic, auditable execution.
BOGO, combos, streaks, challenges, mix-and-match, gamification, referrals. Linear Programming calculates optimal discount allocation across every item in a transaction, protecting margins in real time.
Two members can see the same campaign with completely different parameters based on their history. Real-time event signals fire the instant something happens, so your brand responds in the moment.
ReactorCX surfaces program performance at every level: member behavior, campaign outcomes, tier movement, partner attribution, and redemption patterns. Exportable real-time dashboards so your team stays current without waiting on reports.
ReactorCX integrates into your existing tech stack and partner ecosystem without replacing a single system. The more complex your stack, the more our 18 years of integrator experience shows.
When it's time to migrate, your program never goes dark. We run legacy and ReactorCX in parallel, replaying live production traffic until both systems match 1:1.
RCX Nexus isn't an AI feature added to ReactorCX - it's the next version of it. A new interface that makes complex configurations simple, with AI agents embedded directly inside your actual work.
Provides Flexible Modeling
Handles Complex Programs
Implement with Confidence, Speed and Safety
Switch from Legacy Systems with Zero Downtime and Zero Risk. Guaranteed.
Our Customers Love Us
Chief Product Officer & GM,
Digital Products, Mobility & Convenience, Americas, BP
They are experts in their space and provide excellent solutions, creativity and out of the box thinking.
Innovation Leader,
7-Eleven
LM’s focus on innovation, agility, and successful, seamless delivery has made a massive difference in our efforts.
Head Loyalty,
Martech & Consumer Ecosystems,
Western Union
Drive loyalty success with one platform
Choose the best in class solution, team and process to get there.