MGM Resorts, a global leader in gaming and entertainment, has undergone a remarkable transformation of its loyalty program, MGM Rewards, with the help of Loyalty Methods. Paula Thomas of Let’s Talk Loyalty and Loyalty TV, sat down with Vice President of Loyalty Marketing Anil Mansukhani...
By Loyalty Methods A loyalty program can be a great way to engage with customers and turn them into advocates for your business. A well-designed loyalty program increases customer engagement, creates brand loyalty, and excites people about trying new products or services. In this article, we'll...
Emil Sarkissian joins Mark Johnson of Loyalty360 to discuss customer loyalty/CX trends and the changing industry landscape....
Loyalty Methods (LM) CEO, Emil Sarkissian joins Loyalty360 CEO, Mark Johnson for an episode of Loyalty360 Thought Leadership Series. The Series features leaders in customer channel and brand loyalty about technologies that impact the ability of brands to drive unique experiences and engagement....
By Walter Lamb, Loyalty Methods Personalization is one of the most essential elements of a successful customer loyalty program for several reasons. The primary goal of most loyalty programs is to incentivize customer behavior in ways that benefit both the company and the customer. Not all customers...
Explore the future of CX with Loyalty Methods.